Tom Lee Backs Mr. Beast with $200M

Tom Lee Backs Mr. Beast with $200M

Tom Lee Backs Mr. Beast with $200M

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GM!

Today’s top news:

  • Crypto majors are red and cooling off; BTC at $95,400

  • Tom Lee’s BMNR invests $200M in equity into Mr. Beast’s platform

  • X cracks down on InfoFi, KAITO falls 20%

  • Saturn announced 11% yield on its USDat stablecoin via Strategy’s STRC

  • GAS token soars 700% to $44M as trenches show strong signs of life

A surprising new investment juxtaposes the face of Ethereum with the face of all content.

BitMine Immersion Technologies (BMNR) announced a $200M investment into the financial platform initiative led by YouTube creator MrBeast.

BitMine is backing the platform’s broader vision to offer on-chain financial products, including DeFi integrations tied to BitMine’s Ethereum treasury and MrBeast’s massive user base (200M+ subscribers).

Key data points:

  • BitMine’s treasury already holds 4.16M ETH, well on his way to owning 5% of the ETH supply and by far the largest ETH DAT

  • The $200M commitment marks one of the largest publicly disclosed investments by a listed crypto firm into a consumer fintech/creator-economy project ever

  • MrBeast’s platform aims to blend traditional financial tooling with crypto rails, leveraging BitMine’s infrastructure and liquidity.

The investment news coincided with broader momentum for BitMine’s public narrative in 2026, fueled by ETH’s +12% start to the year.

Jeff Housenbold, CEO of Beast Industries, said the firm would explore ways to “incorporate DeFi into our upcoming financial services platform”

This investment is notable for a few reasons.

First, this is the first time we’ve seen a crypto DAT use its capital for a meaningful investment outside of crypto tokens.

Most DATs simply raise capital and buy their respective token (i.e. BMNR and ETH), and if holders are lucky, the team will squeak out some additional ROI via yield.

Tom and team are going a different route by using growth capital to make “moonshot” bets. And that makes BMNR a much more interesting bet than some other DATs out there (you get the ETH upside + the moonshot upside).

This is also meaningful for potential mainstream adoption.

MrBeast’s platform is huge and his new finance-focused app is a perfect opportunity to get crypto finance into retail.

Overall this feels like a major statement from Tom Lee—BMNR is going on offense, not just playing defense in 2026.

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